Turning Gold into Freedom — the little commercial that says: let go & go

We recently finished a short commercial reel for a local gold dealer that pairs honest trades with a quiet kind of liberation. The star of the story: a professional snowboarder packing up, visiting the shop, and then finding freedom again on the mountain. No celebrity names, just one human moment after another.

![1000122695.jpg](https://files.peakd.com/file/peakd-hive/ivansnz/23xp4FJSTap9vNMxkjSLgn5hFGR3MGz1UqaRy4ixq7wPQvRVmRRT9BEvC1gp2aSWfGjS8.jpg)

Shot across two main spaces — intimate interiors and wide open slopes — this was a small production with big feelings.

Watch the Reel on Instagram

packing. trusting. carving.

![1000122699.jpg](https://files.peakd.com/file/peakd-hive/ivansnz/23wX1cp5453SHMBn1pRRgEokLMY3Exxxkqff39jLUNQy22ZMbtrLKJTgVr8UccgxfnKDT.jpg) ![1000122701.jpg](https://files.peakd.com/file/peakd-hive/ivansnz/23xVMWbSk9tLkpYYEmZTRaKWJSnZ6odPoS8EbSefaRqYeFRi4Uo1F1Hebgm3zvQzommVJ.jpg)

The idea — simple, resonant

The concept was intentionally pared down: show the act of letting go. We wanted viewers to feel how selling old jewellery is rarely just a transaction. It’s a choice — of space, of clarity, and sometimes of funding the next chapter.

Packing scenes — intimacy & texture

We opened the reel at home. The packing sequence focuses on small things: a ring in a worn box, a pair of cufflinks with a story in their scratches, a watch that kept time through another life. Close-ups and shallow depth of field made the objects tactile; natural light and quiet sound design made the moments honest.

"There’s a small tension in deciding what to keep. We wanted that pause — the memory — to live on screen, not as melodrama, but as truth."

![1000122697.jpg](https://files.peakd.com/file/peakd-hive/ivansnz/23z7HqEbz4d4ZvGBCSRuyvPskWs8JKmF4kpJqLJbX2TPftuAUB4mF31jyTicDGWW98kpF.jpg) ![1000122698.jpg](https://files.peakd.com/file/peakd-hive/ivansnz/23ycrqvjCR2sqSUvwzPG5evwKeKcRVhdzpRVSLM6GmZwS5sbq8anz8VR7MXsKQnV7pP1Z.jpg) ![1000122696.jpg](https://files.peakd.com/file/peakd-hive/ivansnz/23wgMvDgJWVRbkJWCyePbWv9PnJaxND782GofxhsQCQhJVjSbijGHBhvWhGJKMxUEGWwX.jpg)

The visit — transparency and trust

The store sequences needed to communicate two things at once: expertise and warmth. The gold dealer’s process Camera: Blackmagic PYXIS Lens: SIGMA several lenses Filter: none Location: Switzerland ______________________________________________________________________________ I'm a freelance Filmmaker in Zurich, looking forward to meeting you here on HIVE and explore visual Art. All my posts are original content when not stated otherwise. ![2caddcf3-688d-4815-8d69-e7051f98f8d1.jpeg](https://files.peakd.com/file/peakd-hive/ivansnz/23w2iuCgHeyJj994KeDaXCet97fQ7WiRkPVb57N6XHTAB9H3raHnT9WSphv5B5zsZS6Z7.jpeg) Check out my Portfolio and Links. Website: http://isnz.ch/ YouTube: https://goo.gl/rQaiFV Instagram: https://www.instagram.com/isnz.ch/ TikTok: https://www.tiktok.com/@isnz.ch Travel Where I book hotels: https://bit.ly/riohotel Where I book the cheapest flights: https://goo.gl/HRhxoy Credit card with best commissions for travels: http://bit.ly/travelcreditcard Editing software: http://bit.ly/editing_software Disclaimer This is no financial advice. Everything written is my opinion only and you should do your own research. Investing in Bitcoin and other cryptos, lending, DeFi, liquidity mining are high risk investments. You could lose everything, only invest what you can afford. Bear in mind that some links in this post are affiliate links and if you go through them to make a purchase, I will earn a commission. Keep in mind that I link these companies and their products because of their quality and not because of the commission I receive from your purchases. The decision is yours, and whether you decide to buy something is completely up to you. Extra disclaimer: Pictures and text may have been partly or fully generated with the Help of AI.