Hey community! If you've been following along with the #Survival prepper series, stay tuned. I will be back soon with the next installment shortly. I just wanted to type up some thoughts I had recently on a question that has always puzzled me. Splinterlands is so awesome, so much awesome stuff to talk about... so why doesn't it have any effective content creators to bring in new players. I think I know why. At least I have a hypothesis.

It's hard to be cheerleader for a team that hates cheerleaders. Does that makes sense? Imagine being a cheerleader at a sports game and the crowd asks you to stop "spamming" them, and stop "begging" for the cheers? Would you want to keep cheerleading? I wouldn't.

The day my posts died

For example, I'd been doing my series on Survival, trying the get the word out! And it seemed to be working. Look at these last two posts on Survival. Over 700 likes! Way more than I've ever had. It was motivating and made me want to do even more! But wait. It will all be ruined soon. Don't fret.

Survival posts were killin it. People seemed to really like them!

So after posting that last article about card collecting in the "Card Collectors" discord channel, I was called out by multiple people, calling my article spam. And to please stop spamming the server because I was violating terms of service. I'm not kidding you at all. One dude literally screenshot terms of service and posted in the chat 😭

Does it make sense? I'll keep my thoughts to myself for now. Okay, but I am a rule follower. I personally don't understand this rule but sure, I'll abide by it. There's probably a way people will still find out about my articles...

Nope though. Look at the next posts... From 772, all the way down to 66. More than 10x insta-drop. Instant. And it's only got worse from there.

This is literally the VERY NEXT POST after some super "friendly" people told me I was violating TOS by informing people of the article. Since then, I stopped. But now barely anyone reads anymore. Probably because... they don't know about them.

Just got worse from there.

Anyway, this is a short post from me to give my two cents. Look at those numbers. 10X drop after not advertising. Extrapolate to the game. And then rethink attitudes towards "spreading the word" -- Advertising is the key.

Advertising and cheerleading are critical for new businesses

How will we get new players without advertising? I'll tell you. We absolutely won't. Not unless things change. Not unless we get over this idea that advertising isn't cool. Advertising works, who cares if it's cool? It's how new businesses get new people to know about their new stuff. Srsyl this is like saying like 2+2 =4 for 99.9% of every business person in existence 🤷‍♂

Anyway, my opinion is that until the SPL community stops making content creators feel like "vote beggers" ???? then we're screwed. I hope things can change! 🙏 I'll keep creating content, but when it goes into a black hole, it doesn't feel good. It doesn't motivate me to keep creating. And it doesn't feel sustainable ❤️