ENGLISH [🇺🇸]
Surfguru continues on this path of becoming an increasingly impactful business with your help. Learn how we cared for the oceans in 2022 and impacted our community.
With a lot of aloha vibe and pride, we announce that this is already our third annual impact report. Since 2020, we have been donating 10% of PRO subscription revenues to care for the oceans and to support projects that use surfing as a tool for social inclusion, among several other initiatives. All this in favor of our greatest temple, the sea, and future generations, always with your help.
We faced some challenges in the last year, some expected, others not. But even so, we managed in the best possible way to ensure that we were riding the wave of the series and surfing this wave with great intensity and naturalness.
We started with small steps in 2020 (see the 2020 impact report here), advanced a lot in 2021 (see the 2021 impact report here), and now, in 2022, we keep everything stable, but with some news.
Would you like to check? It is always good to point out that we strive to be transparent with our community and partners in this report. If you were a PRO subscriber, exchange partner, or advertiser on our website, know that all this would not be possible without you!
Surfguru Embassies
To recap, last year, we established (and affectionately called) Surfguru "embassies" in Brazil so that we could guide the allocation of our impact fund resources. Are they:
In the state of Rio de Janeiro: - VUSS Project - Vivendo um Sonho Surf (Living a Surf Dream) (Rocinha, Rio de Janeiro) - Saquarema Surf Association (Saquarema)
In the state of Espírito Santo: - Regência Surf Association (Vila de Regência, Linhares) - Vigilantes da Foz Project ("Doce River Mouth Guards") (Vila de Regência, Linhares)
In the state of Pernambuco: - NGO TPM - Todas para o mar ("All for the Sea") (Maracaípe) - NGO Onda Limpa ("Clean Wave") (Cabo de Santo Agostinho) - Noronha Surf and Skate School (Fernando de Noronha)
Among the various activities we support are beach cleanups, board repair workshops, board donations, campaigns, etc. In some of these events/projects, we help with direct funds; for others, we support with publicity and in several other ways. Let'sLet's check it out in more detail!
Allocation of funds from the Surfguru Impact Fund to campaigns, causes, and projects
How do we use the Surfguru Impact Fund grant?
We followed the same line of reasoning that we used last year: to apply the allocation of the impact fund budget, trying to distribute it according to the needs of each Project or cause. We seek to understand the pain of each one of them and contribute to these points so that everyone benefits more profitably.
- Monthly contributions with Route 1%
1% of surfguru's revenue goes to the oceans
Surfguru always wants to do more for the oceans. For this reason, we joined forces with the ROUTE Brasil Institute, which since 2011 has acted as an engagement route for the preservation of the oceans and for the solution of systemic problems related to human consumption.
In this union, we allocate 1% of our entire monthly revenue to Route Brasil, and this investment is strategically applied to beach cleaning actions, the promotion of environmental education in various Brazilian communities, and the generation of initiatives that work with the well-being of nature and society. In exchange, we receive bags and gloves used in multiple beach cleaning actions we support.
💲Total amount allocated by Surfguru: BRL 1,315.18
- Financial support for Vila de Regência in solidarity with the victims affected by the summer rains in the region - ES
Road that gives access to the village of Regência - January/2022 (Photo: Civil Defense of Linhares)
In January 2022, Vila de Regência, famous for its magic tubes in the north of ES, was affected by heavy rains, which left local residents with limited access to transport, clean water, and food. To help, we donate an amount referring to 10 food parcels to support the most needy families.
💲Total amount allocated by Surfguru: BRL 1,000.00
- Financial support for the logistics of a summer outing with children and teenagers at VUSS - RJ
In January 2022, the VUSS kids won a summer present and went on a farm tour in Rio de Janeiro's countryside. In this action, we supported an allowance for the transportation of the crew. Check out the video to see what happened:
https://youtu.be/R3bcFFbSXj8
Number of children and teenagers on the tour: ~50 💲Total amount allocated by Surfguru: BRL 500.00
- Financial support for the beach cleaning action "Sustainable Summer" organized by the NGO Onda Limpa - PE
In one of the first actions of the year by the NGO Onda Limpa, a beach cleaning action was carried out, which was the 2nd edition of the "Sustainable Summer" event. The route lasted 2 hours and departed from Praia de Itapuama to Praia do Paiva, in Pernambuco. The action took place on 02/20 and had the collaboration of approximately 20 volunteers.
Amount of garbage collected: 54 kg 💲Total amount allocated by Surfguru: BRL 300.00
- Financial support for the organization and execution of a surfboard repair workshop for children from the VUSS - Vivendo um Sonho Surf (RJ) and TPM - Todos para o Mar projects (PE)
Last year, in the expectation of promoting the surf activities promoted by VUSS and TPM, the best way to help would be to repair the boards that the institutions already had.
To make institutions more independent in this sense, we found a better solution. We helped promote surfboard repair workshops so the project members, children, and teenagers could learn how to do it independently. That way, we entered with all the necessary material so that the workshop could be given.
💲Total amount allocated by Surfguru: BRL 800.00 (BRL 400.00 for each institution)
- Donation of soft boards to the SurfSkate Noronha project - PE
Every year the Surfguru team, who work remotely, try to get together somewhere with high waves to enjoy some surf and nature. In March 2022, we went to Noronha and got to know the SurfSkate Noronha project up close, which uses surfing and skateboarding as a tool for social inclusion and serves several children and adolescents on the island. Our biggest action so far (and the hardest, haha) was donating 5 soft boards to the Project.
In this action, we donated 3 boards, and Maré Pranchas donated 2 more soft boards. Check out the full article here.
💲Total amount allocated by Surfguru: BRL 3442.01
- Other actions carried out on the island of Fernando de Noronha during the immersion of the Surfguru team.
Safe Tourism Guide in Noronha
In addition to donating soft boards to the surf school SurfSkate Noronha, we tried to bring other services to the island. One of them was preparing a small safe tour guide in Noronha, with tips and instructions on how to enjoy the island in the safest and most ecologically correct way possible. For this, we produce stickers with a QR code that leads to the page, where it is possible to view the guide online. Consult the guide here!
💲Total amount allocated by Surfguru: BRL 135.74
Surfguru beach umbrella donations to the community
We are very grateful for having many partners in Noronha who made our immersion possible and facilitated in 2022. As a thank you, we presented them with our umbrellas so the island could look a little more like us.
💲Total amount allocated by Surfguru: BRL 965.00
Wave forecast reading class for the ICMBio team and the community of Noronha
Wave prediction class for ICMBio
Wave forecasting class for the Noronha community
Other special thanks go to ICMBio Noronha, which facilitated our access to the island by granting a discount to the Surfguru team on the payment of the TPA (Environmental Protection Fee). On occasion, we promoted a wave, wind, and tide forecasting class for the entire group of ICMBio Noronha. In addition to releasing PRO subscriptions for members, we also promoted an open forecasting class for the community of Noronha.
- Financial support for the Easter celebration of the NGO TPM - Toda para o Mar - PE, VUSS Project - Vivendo um Sonho Surf - RJ, and SurfSkate Noronha - PE
In April/2022, in celebration of Easter, the NGO TPM and the VUSS project promoted a special day with lots of chocolate for children and adolescents at the institutions.
💲Total amount allocated by Surfguru: R$ 1050.00 (R$ 350.00 for each institution)
- Financial support for the beach cleaning action organized by the NGO Onda Limpa - PE
In May 2022, in yet another beach cleaning action promoted by the NGO Onda Limpa, on Itapuama Beach - PE, we once again helped with expenses so that the action could occur. The activity was also supported by the Ecosurf Institute and had approximately 35 volunteers.
💲Total amount allocated by Surfguru: BRL 350.00
- Launch of the @surflimpo Community and DROP social currency for the protection of the oceans
Another one of our great achievements in 2022 was creating and launching the Surflimpo community and the DROP social currency, the currency that pays you for cleaning beaches and for practicing various other activities in favor of the environment and the oceans.
The coin was launched in June/2022, the week of World Oceans Day. It was created and designed by Surfguru and Route Brasil through the tools and methodology of the Cambiatus platform - @cambiatus2022, which uses open-source and blockchain technology. To keep the community active, we contribute monthly to the Cambiatus platform. Learn more about in this article.
💲Total amount allocated by Surfguru: BRL 945.00
- Purchase of UV shirts and uniforms for the TPM Project - Todas para o Mar - PE
In May and June 2022, we launched another major action to support the NGO TPM, financing UV shirts and uniforms for children and teens who are part of the Project. See how beautiful these guys turned out!
💲Total amount allocated by Surfguru: BRL 2,024.03
- Purchase of UV Caps and Shirts for the Vigilantes da Foz initiative - ES
Vigilantes da Foz Project is a collective of women that takes care of and cleans the beaches and waters near the mouth of the Rio Doce in Regência, Espírito Santo. In this action, we contributed to financing UV caps and shirts for project members. Because you can't do this work in the sun without protection, right?
💲Total amount allocated by Surfguru: BRL 2422.50
- Cost allowance with general expenses of the Onda Limpa NGO - PE
Maintaining an NGO can be challenging. And Estevão, president of Onda Limpa, always does everything to keep the NGO standing and promoting beach cleaning actions in the region of Itapuama - PE. In August/2022, we contributed a small amount to help with the institution'sinstitution's expenses.
💲Total amount allocated by Surfguru: BRL 200.00
- Financial support for the celebration of 14 years of the NGO Onda Limpa - PE
Operating in Pernambuco for 14 years, the NGO Onda Limpa promoted a series of activities in Itapuama to commemorate its journey! There were three days of programming that involved beach cleaning, an ecological walk, conversation circles, an art exhibition, a soirée, a circus, concerts, and various workshops.
💲Total amount allocated by Surfguru: BRL 700.00
- Financial support for a Children'sChildren's Day party boat trip by the VUSS Project - Vivendo um Sonho Surf, NGO Onda Viva, and Tio Ley - RJ
One more year supporting this party for the children of these projects in the poorest communities in Rio de Janeiro. Our dear partner Debora Futscher organized this tour with the support of several people and companies, including Surfguru, and gathered approximately 100 people, including children, teenagers, and volunteers, in an incredible day of celebration and visit to tourist spots in Guanabara Bay.
💲Total amount allocated by Surfguru: BRL 400.00
- Financial support to the social championship MSC (Missão Surfistas de Cristo - "Christ's Surfers Mission") - PE
The Surfistas de Cristo Festival was a surfing championship held at Praia de Itapuama on the 22nd and 23rd of October. The event had over 70 athletes distributed in 8 categories between shortboard and longboard, male and female, children, youth, and adults. On occasion, activities were carried out with children from the Itapuama community to promote social inclusion, beach cleaning actions, and conversation circles based on Christian values with the community to teach values of peace, love, and respect for others and the environment.
💲Total amount allocated by Surfguru: BRL 300.00
- Financial support for the Christmas party of the NGO TPM - Toda para o Mar - PE and VUSS Project - Vivendo um Sonho Surf - RJ
Again, we couldn't help but support the VUSS and TPM children and teenagers' Christmas. Both institutions promoted a day at the beach with a delicious breakfast, lots of surfing, and many activities for everyone.
💲Total amount allocated by Surfguru: BRL 700.00 (BRL 350.00 for each institution)
Supported actions - support for other projects and causes
In what different ways do we support projects and causes during 2022?
Here we help in as many ways as possible. In the "lack" of money, we try to find other solutions and intervene in different ways to help other causes.
- Beach cleaning action with Vigilantes da Foz in Regência - ES.
In January/2022, the Vigilantes group from Foz do Rio Doce promoted a beach cleaning action in Regência, ES, and we donated bags and gloves so that the cleaning could be carried out.
- Beach cleaning action at Praia da Costa in Vila Velha, ES - World Oceans Day - Abraço Route.
In June/2022, on World Oceans Day, Route Brasil promoted its famous "Abraço" event in Rio de Janeiro. Our team present at ES decided to make a small edition of the event at Praia da Costa in Vila Velha. We also collaborated with donating bags and gloves so that cleaning could occur.
- Beach cleaning action in celebration of the 10th anniversary of Salvemos São Conrado - RJ
In August 2022, the Salvemos São Conrado Foundation, which has been fighting and inspiring people to preserve their beaches, celebrated its 10 years of existence with a beautiful party on the beach of São Conrado for the community and a great beach cleaning action. On that occasion, we partnered with Hortfruti, which completed the breakfast table with fruit juices and salads.
- World Beach Cleanup Day
In 2022, World Beach Cleaning Day was celebrated on September 17, with several actions along the entire Brazilian coast. To reach as many people as possible, we made a page with information about beach cleaning actions that would take place on the Brazilian coast (with dates and locations) to be disseminated throughout our community, helping people find the nearest action so they could help. Take a look here.
Some of our partners and institutions that we support jumped on this bandwagon and did their part. Take a look at the results:
Surfskate Noronha, Fernando de Noronha - PE The Project was responsible for cleaning the beaches of Cachorro, Meio, and Conceição. Participants: 50 Amount of garbage collected: 26kg
Saquarema Surf Association, Saquarema - RJ Surfguru