Spar Supermarkets Partners with Binance and DFX to Rollout Nationwide Stablecoin Payments in Switzerland

KEY FACTS: Spar, a global grocery giant, has launched a pioneering initiative to accept cryptocurrency and stablecoin payments across 300 supermarkets in Switzerland, marking the first nationwide rollout of crypto payments in the country’s retail sector. Partnering with Binance Pay and Swiss fintech DFX.swiss, the service is now live in 100 stores, enabling customers to pay with over 100 cryptocurrencies, including Bitcoin and stablecoins, via a seamless QR code-based system that instantly converts payments to Swiss francs. This move, which reduces merchant fees by up to two-thirds compared to card payments, positions Switzerland as a leader in crypto adoption and could set a precedent for global retail, with Spar’s 13,900 stores worldwide potentially following suit. ___  Source: Spar, Binance Pay, DFX ___ # Spar Supermarkets Partners with Binance and DFX to Rollout Nationwide Stablecoin Payments in Switzerland Global grocery giant Spar has announced the introduction of cryptocurrency and stablecoin payments across its stores in Switzerland, marking the first nationwide rollout of digital asset payments in the country’s retail industry. The initiative, slated for implementation in 300 Spar supermarkets over the coming months, positions Switzerland as a pioneer in integrating cryptocurrencies into everyday consumer transactions. This development, announced on Thursday, August 14, 2025, is a significant step toward mainstream adoption of digital currencies, with Spar partnering with Binance Pay and Swiss fintech firm DFX.swiss to facilitate seamless and secure crypto payments. > Binance Pay + SPAR + DFX = Crypto Payments for Everyone SPARInt customers can pay in over 100 stores with Bitcoin, Stablecoins, and many other cryptocurrencies – thanks to our new partnership with Binance Pay, which is now integrated into our open payment standard, OpenCryptoPay. 💡 Binance Pay supports over 100 cryptocurrencies, including euro- and dollar-based stablecoins. 💸 Merchants save around two-thirds of fees compared to card payments. ⚡️ Transactions are confirmed in seconds and settled directly in CHF. [Source](https://x.com/DFX_swiss/status/1955977714474647708) Spar’s ambitious plan to enable crypto payments across its Swiss network is a bold move into the future of retail transactions. The service, which is already live in 100 stores and will expand to the remaining locations in the coming months, allows customers to pay for their groceries using more than 100 cryptocurrencies and stablecoins, including popular options like Bitcoin and euro- and dollar-backed stablecoins. This marks a historic milestone as Switzerland becomes the first country to see a nationwide cryptocurrency payment rollout in the retail sector. The initiative is powered by Binance Pay, a secure and user-friendly crypto payment solution from Binance, and DFX.swiss, a Swiss fintech company specializing in crypto-to-fiat conversions. Customers can complete transactions by scanning a QR code through the Binance Pay app, selecting their preferred cryptocurrency, and having the payment automatically converted into Swiss francs (CHF) or other currencies upon request. The process is designed to be frictionless, with no gas fees for customers and instant settlement for merchants, ensuring a smooth shopping experience. André Scherrer, Managing Director of Spar Switzerland, emphasized the transformative potential of this move, stating that smart wallet payment solutions, such as those offered by DFX, in combination with Binance Pay, is the future. He furthered that customers are increasingly asking for them, and merchants save around two-thirds of commission fees compared to card payments. This significant reduction in transaction costs (up to two-thirds lower than traditional card payments), offers a compelling financial incentive for retailers to adopt crypto payments, potentially paving the way for broader acceptance in the industry. The payment system is designed with simplicity and security in mind. At the checkout, customers scan an “OpenCryptoQR” code provided by DFX.swiss using the Binance Pay app. They then select their preferred cryptocurrency or stablecoin, and the payment is processed instantly, with DFX.swiss facilitating the conversion to Swiss francs or another fiat currency of choice. This ensures that Spar receives the full payment amount in fiat, eliminating the need for merchants to handle volatile cryptocurrencies directly. The integration is seamless, requiring no significant changes to Spar’s existing financial infrastructure, which makes it easier for retailers to adopt this innovative payment method without disrupting their operations. Cyrill Thommen, founder of DFX.swiss, expressed enthusiasm for the partnership, stating that crypto payments should feel as natural as any other form of payment, and this partnership makes that vision real. He reaffirmed that the mission of DFX.swiss is to connect the world of digital assets with everyday transactions. On his part, Jonas Juenger, Regional Director for Binance, said the collaboration shows how crypto is becoming part of everyday life, including grocery shopping in supermarkets, and highlights the powerful synergy between traditional retail and digital payment solutions. Switzerland’s reputation as a global hub for cryptocurrency innovation makes it an ideal setting for Spar’s pioneering initiative. The country has long been recognized as one of the most crypto-friendly jurisdictions in Europe, with over 1,000 businesses already accepting Bitcoin payments, according to BTCmap data. The Swiss city of Lugano made headlines in 2023 when it became the first city administration in the world to accept Bitcoin and Tether USDt (USDT) for municipal fees, further solidifying Switzerland’s progressive stance on digital currencies. Additionally, the Switzerland-based Crypto Valley ecosystem, home to major blockchain projects like Ethereum and Cardano, surpassed a valuation of $593 billion in 2024, underscoring the country’s leadership in the global crypto landscape. The move by Spar builds on earlier experiments with cryptocurrency payments in Switzerland. In April 2025, a Spar store in Zug, a city known as the heart of Crypto Valley, began accepting Bitcoin payments via the Lightning Network, a layer-2 solution that enables fast and low-cost transactions. The success of this pilot, along with another in Kreuzlingen, prompted Spar to expand the initiative nationwide. Rahim Taghizadegan, a university lecturer and director of Bitcoin Association Switzerland, described the Bitcoin payment experience in Zug as “instant and easy,” highlighting the simplicity of scanning a static QR code to complete transactions. Spar’s decision to embrace cryptocurrency payments could have far-reaching implications for the retail industry, both in Switzerland and globally. With over 13,900 stores in 48 countries, serving 14.7 million daily shoppers and employing 450,000 people worldwide, Spar is a retail powerhouse. If the Swiss rollout proves successful, it could serve as a blueprint for expanding crypto payments to other countries, potentially transforming how consumers and businesses interact with digital currencies. The initiative is launched at a time when global demand for stablecoins and digital payment solutions is surging. Stablecoins, which are pegged to fiat currencies like the euro or dollar, offer the stability needed for everyday transactions, making them an attractive option for retail payments. Moreover, the cost savings associated with crypto payments could encourage other retailers to follow suit. Traditional card payments often come with high commission fees, which can eat into merchants’ profit margins. By contrast, crypto payments via Binance Pay and DFX.swiss are gas-free for customers and significantly cheaper for merchants, offering a win-win solution for both parties. This financial advantage, combined with growing consumer demand for digital payment options, positions crypto payments as a viable alternative to traditional methods. --- --- Information Sources: - [DFX_swiss/ X](https://x.com/DFX_swiss/status/1955977714474647708) - [Cryptonews](https://cryptonews.com/news/spar-supermarkets-to-launch-bitcoin-payments-across-switzerland-adoption-rising/) - [Cointelegraph](https://cointelegraph.com/news/spar-supermarket-crypto-payments-300-switzerland-stores) - [Moneytransmitterlaw](https://moneytransmitterlaw.com/2025-04-18-spar-supermarket-in-switzerland-starts-accepting-bitcoin-payments/) ---  ___ _If you found the article interesting or helpful, please hit the upvote button and share for visibility to other hive friends to see. More importantly, drop a comment below. Thank you!_ ## This post was created via INLEO. 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